5 thoughts on “The development trend of the future cosmetics industry”
Darlene
According to Euromonal data, the global cosmetics market size reached 499.6 billion US dollars in 2019, which has grown slowly in recent years. Among them, the United States occupies 18.58%of the global cosmetics market, ranking first, and my country accounts for about 14%, ranking second. my country’s cosmetics market is huge. According to Euromonal data, in 2019, the market size of my country’s cosmetics industry was as high as 477.7 billion yuan, an increase of 13.84%year -on -year, and the growth rate was higher than the world. From the perspective of per capita cosmetics consumption, Hong Kong, Japan, and Norway are ranked among the top three. China’s per capita consumption is only $ 50, which is lower than developed countries. With the improvement of per capita consumption level, the cosmetics industry has broad space. The global cosmetics market has grown slowly. The proportion of the United States is the first Cosmetic products have emerged as a certain stage of economic development to a certain stage. Affected by the slowdown of the global economic slowdown, the growth rate of the global cosmetics market has decreased significantly in recent years. According to data, the compound growth rate of the global cosmetics market from 2009 to 2019 was only 2.5%, of which a negative growth was 7.13%in 2015, and the global market size was US $ 499.6 billion in 2019. The largest cosmetics market in the world is the United States. In 2019, its market size reached 92.853 billion US dollars, 34.28%more than my country, accounting for 18.58%of the global market. my country’s cosmetics market is second in the world, accounting for about 14%. The third place in the world is Japan, which is also in the Asia -Pacific region. Its market size in 2019 is about 38.9 billion US dollars, accounting for about 8%. The domestic cosmetics industry has high prosperity, large volume and rapid growth From the perspective of the domestic cosmetics market, with the steady growth of domestic economy and the continuous improvement of people’s consumption level, the cosmetics industry has grown rapidly, 2013 The Chinese cosmetics market exceeds the Japanese cosmetics market size and maintains the world’s highest growth. According to data, from 2009 to 2019, the scale of the Chinese cosmetics market doubled, from 184.5 billion yuan to 477.7 billion yuan in 2019, and CAGR was 10%. The per capita cosmetics consumption in my country is lower than other developed countries. The market potential is large . According to Euromonatte data, the world’s highest per capita cosmetics consumption is Hong Kong, China, and the per capita per capita consumption was $ 475 in 2019. Followed by Japan, the per capita per capita consumption was $ 309 in 2019. Subsequently, Nordic Nordic, Nordic, consumed $ 299 per capita in 2019. Although the United States has the largest cosmetics market, its per capita consumption is only seventh, and the per capita consumption in 2019 is $ 282. In contrast to China, in 2019, the per capita consumption is only $ 50, only 11%, 16%, 17%, and 18%of Hong Kong, Japan, Norway and the United States. The recovery after the epidemic, the industry continues the high prosperity I was affected by the epidemic. It is expected that the size of the Chinese cosmetics market in 2020 is 507.8 billion yuan, a year-on-year increase of 6.3%. %growth of. Based on this, forward -looking is expected to reach nearly 900 billion yuan by 2025. -The above data and analysis comes from the “Analysis Report on the Market Demand Planning and Investment Strategic Planning of the Chinese Cosmetics Industry Market in Cosmetics Industry”.
Industry major enterprises: Shanghai Jiajia (600315), Lafang Jiajiahua (603630), Perlaya (603605), Qingdao Golden King (002094), Sinopharm Hyundai (600420), Langzi (002612), Qingsong Co., Ltd. (300132), Mingchen Health (002919) The core data of this article: Chinese cosmetics market size, the market concentration of the Chinese cosmetics industry, retail sales of units above the Chinese cosmetics limit The beauty market of our country is in mature stage r For more than a century, the domestic beauty industry has gone through four development stages of development, breakthrough and maturity: The domestic cosmetics market has grown rapidly The continuous improvement of residents’ income levels. Under the development of European, American and Japanese and Korean big -name cosmetics companies, the cosmetics consumption concept of domestic consumers has gradually increased, and the domestic cosmetics market has expanded rapidly. In statistical data, the market size of cosmetics in my country from 2011-2020 shows a trend of increasing year by year, but the market size growth rate of 2011-2019 shows a downward trend. my country’s market size increased from US $ 33.18 billion in 2011 to US $ 73.20 billion in 2020, with a compound growth rate of about 9.22%. The epidemic in 2020 has a greater impact on the overall economy. In this environment, the size of the cosmetics market can still maintain a positive growth rate of 6.83%, which fully reflects the infinite potential of my country’s cosmetics market in the future. The cosmetic retail market is gradually prosperous If according to statistics from the National Bureau of Statistics, the total retail sales of cosmetics (units) in my country in 2020 are 340 billion yuan, an increase of 13.6%over 2019. The epidemic in 2020 is right The overall economy has caused a large impact. In this environment, the retail sales of cosmetics can still maintain growth, especially the promotion of “Double Eleven” and “Double Twelve” at the end of the year, and retail sales have grown faster. From January to November 2021, the retail sales of units above the cosmetics limit reached 367.82 billion yuan, an increase of 19.6%year-on-year. Note: “Enterprises above the limit” refers to a wholesale enterprise with an annual sales of 20 million yuan or more; the annual sales of 5 million yuan and more retail companies The competition echelon division is relatively obvious my country’s cosmetics market Consumption groups can be divided into five segments of high -end (luxury) cosmetics, high -end cosmetics, mid -to -high -end cosmetics, mass cosmetics and extremes of high -end (luxury) cosmetics. Five segments are in a state of multi -brand competition. It in high -end (luxury) cosmetics market, high -end cosmetics market, and mid -to -high -end markets, it is mainly occupied by the top international brands, such as Guerlain, Kristin Dior (CD), Chanel (Chanel), Clarins (Channel) Clarins), Lancome, Estee LAUDER and so on. Only a small number of domestic classic domestic products can participate in the competition in the mid -to -high -end market. . Volkswagen cosmetics are divided by some foreign brands and local brands. This type of brand is mainly aimed at low -income consumer groups. Generally, it is sold through large stores, supermarkets, and specialized stores. The current layout in e -commerce is relatively wide. There are many brands in this field. Foreign -funded brands include Nivea, Ponds (Ponds), etc., and local brands include Xiangyi Materia Medica, Natural Hall, Ding Jiayi, etc. The high -end market concentration The data based on different market types, the high -end market concentration of Chinese cosmetics is high. And 64.5%. In contrast, the Chinese cosmetics Volkswagen market competition is relatively fierce, and the market concentration is lower than the high -end market. The market share of other companies except P
In the future, the development trend of the cosmetics industry is the natural or plant cosmetics that will become more and more popular, and some of the hazard cosmetics with hormones or heavy metals will be eliminated because people pay more and more attention to pay more and more attention The health of cosmetics.
I think the future cosmetics should be very chaotic, because all brands are competing, and the competition is the price. This year, the online buying online is very cheap, and the grades are different. Many, I think the big brand should have a good development trend, but the small manufacturers are not very good.
According to Euromonal data, the global cosmetics market size reached 499.6 billion US dollars in 2019, which has grown slowly in recent years. Among them, the United States occupies 18.58%of the global cosmetics market, ranking first, and my country accounts for about 14%, ranking second. my country’s cosmetics market is huge. According to Euromonal data, in 2019, the market size of my country’s cosmetics industry was as high as 477.7 billion yuan, an increase of 13.84%year -on -year, and the growth rate was higher than the world. From the perspective of per capita cosmetics consumption, Hong Kong, Japan, and Norway are ranked among the top three. China’s per capita consumption is only $ 50, which is lower than developed countries. With the improvement of per capita consumption level, the cosmetics industry has broad space.
The global cosmetics market has grown slowly. The proportion of the United States is the first
Cosmetic products have emerged as a certain stage of economic development to a certain stage. Affected by the slowdown of the global economic slowdown, the growth rate of the global cosmetics market has decreased significantly in recent years. According to data, the compound growth rate of the global cosmetics market from 2009 to 2019 was only 2.5%, of which a negative growth was 7.13%in 2015, and the global market size was US $ 499.6 billion in 2019.
The largest cosmetics market in the world is the United States. In 2019, its market size reached 92.853 billion US dollars, 34.28%more than my country, accounting for 18.58%of the global market. my country’s cosmetics market is second in the world, accounting for about 14%. The third place in the world is Japan, which is also in the Asia -Pacific region. Its market size in 2019 is about 38.9 billion US dollars, accounting for about 8%.
The domestic cosmetics industry has high prosperity, large volume and rapid growth
From the perspective of the domestic cosmetics market, with the steady growth of domestic economy and the continuous improvement of people’s consumption level, the cosmetics industry has grown rapidly, 2013 The Chinese cosmetics market exceeds the Japanese cosmetics market size and maintains the world’s highest growth. According to data, from 2009 to 2019, the scale of the Chinese cosmetics market doubled, from 184.5 billion yuan to 477.7 billion yuan in 2019, and CAGR was 10%.
The per capita cosmetics consumption in my country is lower than other developed countries. The market potential is large
. According to Euromonatte data, the world’s highest per capita cosmetics consumption is Hong Kong, China, and the per capita per capita consumption was $ 475 in 2019. Followed by Japan, the per capita per capita consumption was $ 309 in 2019. Subsequently, Nordic Nordic, Nordic, consumed $ 299 per capita in 2019. Although the United States has the largest cosmetics market, its per capita consumption is only seventh, and the per capita consumption in 2019 is $ 282. In contrast to China, in 2019, the per capita consumption is only $ 50, only 11%, 16%, 17%, and 18%of Hong Kong, Japan, Norway and the United States.
The recovery after the epidemic, the industry continues the high prosperity
I was affected by the epidemic. It is expected that the size of the Chinese cosmetics market in 2020 is 507.8 billion yuan, a year-on-year increase of 6.3%. %growth of. Based on this, forward -looking is expected to reach nearly 900 billion yuan by 2025.
-The above data and analysis comes from the “Analysis Report on the Market Demand Planning and Investment Strategic Planning of the Chinese Cosmetics Industry Market in Cosmetics Industry”.
Industry major enterprises: Shanghai Jiajia (600315), Lafang Jiajiahua (603630), Perlaya (603605),
Qingdao Golden King (002094), Sinopharm Hyundai (600420), Langzi (002612), Qingsong Co., Ltd. (300132), Mingchen Health (002919)
The core data of this article: Chinese cosmetics market size, the market concentration of the Chinese cosmetics industry, retail sales of units above the Chinese cosmetics limit
The beauty market of our country is in mature stage r
For more than a century, the domestic beauty industry has gone through four development stages of development, breakthrough and maturity:
The domestic cosmetics market has grown rapidly
The continuous improvement of residents’ income levels. Under the development of European, American and Japanese and Korean big -name cosmetics companies, the cosmetics consumption concept of domestic consumers has gradually increased, and the domestic cosmetics market has expanded rapidly.
In statistical data, the market size of cosmetics in my country from 2011-2020 shows a trend of increasing year by year, but the market size growth rate of 2011-2019 shows a downward trend. my country’s market size increased from US $ 33.18 billion in 2011 to US $ 73.20 billion in 2020, with a compound growth rate of about 9.22%. The epidemic in 2020 has a greater impact on the overall economy. In this environment, the size of the cosmetics market can still maintain a positive growth rate of 6.83%, which fully reflects the infinite potential of my country’s cosmetics market in the future.
The cosmetic retail market is gradually prosperous
If according to statistics from the National Bureau of Statistics, the total retail sales of cosmetics (units) in my country in 2020 are 340 billion yuan, an increase of 13.6%over 2019. The epidemic in 2020 is right The overall economy has caused a large impact. In this environment, the retail sales of cosmetics can still maintain growth, especially the promotion of “Double Eleven” and “Double Twelve” at the end of the year, and retail sales have grown faster. From January to November 2021, the retail sales of units above the cosmetics limit reached 367.82 billion yuan, an increase of 19.6%year-on-year.
Note: “Enterprises above the limit” refers to a wholesale enterprise with an annual sales of 20 million yuan or more; the annual sales of 5 million yuan and more retail companies
The competition echelon division is relatively obvious
my country’s cosmetics market Consumption groups can be divided into five segments of high -end (luxury) cosmetics, high -end cosmetics, mid -to -high -end cosmetics, mass cosmetics and extremes of high -end (luxury) cosmetics. Five segments are in a state of multi -brand competition.
It in high -end (luxury) cosmetics market, high -end cosmetics market, and mid -to -high -end markets, it is mainly occupied by the top international brands, such as Guerlain, Kristin Dior (CD), Chanel (Chanel), Clarins (Channel) Clarins), Lancome, Estee
LAUDER and so on. Only a small number of domestic classic domestic products can participate in the competition in the mid -to -high -end market.
. Volkswagen cosmetics are divided by some foreign brands and local brands. This type of brand is mainly aimed at low -income consumer groups. Generally, it is sold through large stores, supermarkets, and specialized stores. The current layout in e -commerce is relatively wide. There are many brands in this field. Foreign -funded brands include Nivea, Ponds (Ponds), etc., and local brands include Xiangyi Materia Medica, Natural Hall, Ding Jiayi, etc.
The high -end market concentration
The data based on different market types, the high -end market concentration of Chinese cosmetics is high. And 64.5%. In contrast, the Chinese cosmetics Volkswagen market competition is relatively fierce, and the market concentration is lower than the high -end market. The market share of other companies except P
In the future, the development trend of the cosmetics industry is the natural or plant cosmetics that will become more and more popular, and some of the hazard cosmetics with hormones or heavy metals will be eliminated because people pay more and more attention to pay more and more attention The health of cosmetics.
The development trend of the cosmetics industry in the future is very good.
I think the future cosmetics should be very chaotic, because all brands are competing, and the competition is the price. This year, the online buying online is very cheap, and the grades are different. Many, I think the big brand should have a good development trend, but the small manufacturers are not very good.